Traveling, driving, parking, refueling, making phone calls, watching movies, shopping in supermarkets, and paying utility bills — ordinary Beijing residents can use a small card to solve their daily needs for food, clothing, housing and transportation. Beijing One Card Company said that with the issuance of more than 10 million IC cards in Beijing Transportation this year, more functions such as mobile phone card swiping, parking card swiping, phone call swiping, etc. will be opened one after another, so that the small cards in the hands of citizens will truly realize the "one card".

However, ideals are always beautiful, and reality is relatively "cruel". The convenience of life brought by a small card seems to be some distance away from us. Many citizens find that only a small number of supermarkets can use one-card credit card shopping, and can not return goods. The situation of card swiping is not as optimistic as expected, and many drivers still hold a wait-and-see attitude towards the card swiping, and refuse passengers to swipe their cards. This is certainly not the intention of the merchant or taxi driver. It is neither safe nor clean to have cash in hand. Who does n’t want a quick and convenient life? There are still deep-seated reasons for this. Only by finding the cause and taking the right medicine can the card be realized everywhere.

Beijing Taxi "card" card

It is understood that on August 20, 2003, for the convenience of citizens, the first batch of six companies such as Shouqi and Beijing Automobile installed taxi meters with taxi IC card functions in taxis. After gradual development, at present, there are about 30,000 taxis in Beijing that have one-card credit card consumption function. On April 20, 2007, the Municipal Transportation Card Company announced that the card issuance has exceeded 10 million cards and is becoming a means of payment for more and more citizens of the capital. With the booming supply and demand, why is the card stuck in the relatively high-end taxi market?

"It's too much trouble, and it's not worth the money." Master Liu said. Almost none of the colleagues he knew were willing to use IC card readers to collect car money. According to him, if he collects the passenger car money through the IC card, he must return to the company within 5 days and enter the data in the car card reader into the company's card reader. Otherwise, the data will be automatically eliminated, and neither the company nor the IC card manager can determine that there was a passenger who paid the fare with the IC card. When I went to the company for the first time, Master Liu still couldn't get the fare from the card swipe ?? The company needs to transfer the card swipe data to the IC card management center, and it will be returned to the driver after being confirmed. It is understood that all taxis that currently have a card swiping function can only return to their company to swipe and withdraw money.

"It's too long to say. The company needs to run at least two round trips and 120 kilometers for the money once in the South Five Ring Road. The varnish money is forty or fifty yuan." Master Liu said helplessly. Most of the time, he will persuade passengers to pay in cash, or directly tell passengers that the card reader is "broken".

When can you enjoy the convenience brought by informatization on a taxi? A person in charge of the Beijing Software and Information Service Association said that the most important thing for informatization to be effective is to "connect seamlessly" to all aspects of the work. Taxi uses information technology to realize the charge of card swipe, but the settlement link is still the original way, which is naturally difficult to promote. "If taxi card swiping becomes a routine, it also requires the government to actively eliminate several thresholds in the process of informationization."

Faced with the embarrassment of "cards", we can't simply blame taxi drivers, but should think about why they don't want to swipe, where is the problem, and how to improve it. In fact, this problem does not only appear now, and the media has reported it many times, but why has it not been solved thoroughly and effectively? It seems to be a technical issue, which may reflect the indifference of related companies to the needs of the majority of passengers in the interest game, and also reflects the weak public service awareness of the relevant departments to a certain extent.

To introduce a new measure involving the public interest, it must be well-considered, well-prepared, supporting software and hardware services to keep up, and promptly improve when problems arise. Especially when it comes to the promotion of informatization and intelligent systems, it is necessary to strengthen the management and services to clear the "card" point and guide the society to accept and use it. Otherwise, it takes a lot of money to purchase modern equipment, but it adds to the troubles of everyone, and can only be reduced to useless furnishings.

One card can be used in supermarkets to swipe and use cards

Beginning this year, relevant departments in Beijing will expand the application field of the card. In addition to riding in the transportation industry, it can also be used in parking lots, passenger stations, toll stations and other fields.

So far, only the eight stores in the Kuike chain supermarket have the function of cartoon consumption, while other supermarkets have remained indifferent. Industry insiders say that on the one hand, there are too few people to use, and secondly, the cost of installing the machine is also very high.

The staff of Wal-Mart said that this kind of machine is too expensive, and there are not many people who use bus cards to consume. There are not many opportunities to use this machine. The staff of several other large supermarkets in Beijing also said that this feature is not currently available. When asked when they can use the bus card to consume, they are not clear.

It is understood that there are currently only eight fast-operating supermarket chains in Beijing that can be swiped with a one-card card, and that one-card shopping cannot be returned. The bus card is only suitable for small consumption. If there is a quality problem, it cannot be returned casually. It is easier to return goods by cash or credit card. ??

Card calls frequently go wrong

The author walked into a telephone booth and plugged in the card first, but the phone did not respond at all. So I went down this path and entered another phone booth. After inserting the card, the screen showed an error and I could not swipe the card. Then I tried five or six phone booths and couldn't satisfy my desire to make a call with the card.

In the seventh telephone booth, after I inserted the card, the screen display was ready for use. The process is as simple and convenient as using an ordinary calling card. But among the few consumers interviewed later, most of them did not know that they could make a phone call with a card, let alone use it. ?

Expert advice: compatible with the banking system, easier to implement

Mr. Lai Yang, the secretary general of the Beijing Business Association, said that the reason why the card is difficult to implement has a lot to do with the system. First of all, the system must stand in a forward-looking perspective, and must have comprehensive serviceability, that is to say, to achieve convenience as a whole. Secondly, the one-card system is preferably compatible with other systems. For example, the current difficulties in swiping cards on taxis are because they are not compatible with other banking systems. Mr. Lai suggested that the one-card system must be an open system. If it can be compatible with the banking system, it will be much easier to implement.

In addition, some new technologies can be used to make the system convenient and easy to operate. One of the reasons why taxi drivers are reluctant to swipe their cards is because after swiping the card, the money cannot directly hit the driver ’s account, and the driver must go to the company to get the money. This brings a lot of inconvenience to the driver. If the system is improved and the enthusiasm of the driver is improved, the driver can get benefits and the passengers can get convenience, then why not do it?

Regarding the problem of using the one-card card in supermarkets, Mr. Lai said that this is because the merchants consider that there is a certain security risk when shopping with the one-card card. The card's non-reporting feature makes businesses dare not treat it rashly. This is understandable. Many supermarkets do not have this equipment. One is safety, and the other is the high cost of the machine. Kuike Supermarket has already cooperated with the One Card company, and there are stored-value machines in the supermarket, so it is logical to use it to swipe cards. Other supermarkets have to take into account the actual cost. The complicated operation process is also a headache for businesses.